Produce Your Life

created by Katie Cunningham

The 14-week framework to get you honest, creative, and radically turned back on in life aka how to follow a production's process to get your shit together with a clear creative vision, a methodical plan, real deadlines, an honest budget and a carefully chosen crew. We’re doing great.

Produce Your Life began as a survival tactic. As a producer, writer and director, I was floored I could juggle multiple million-dollar projects, but I couldn't get myself organized enough to order some damn paper towels.

So on August 1st, on a whim, I committed to treating my life like one of my productions for five months: giving it a creative vision, a methodical approach with deadlines, a budget, and a curated crew.

I began documenting what was happening every Sunday on my Substack. What emerged is both a memoir of rebuilding (after a divorce, a sudden and weirdly cinematic death of a parent, and moving across the country...twice) and a framework that translates the mechanics of production into a deeply human process for change.

Overview

  • Creative Treatment

    Weeks 1-4

    Clarifying what you truly want

  • Pre-Production

    Week 5-12

    Build Schedules, Budgets, and your Crew List

  • Scout + Shoot

    Week 13

    Where you bring it all together

1:1 Creative Treatment Workshops

The perfect way to get started:

  • 2x 45 minute private sessions to get clear on your goals

  • Your personalized creative treatment as a Google Slides deck for you to edit and hone as you work the frameowrk

  • The PYL Framework and supporting materials

$375
Email katiemaysay@gmail.com for booking

Pre-Order Produce Your Life: The Workbook

Mid 2026 delivery